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Advertising and Promotions Managers in Battle Creek, Michigan

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

Career Projections for Battle Creek, Michigan

Advertising and Promotions Managers on average make:
$110,240 ($53.00/hour).

The number of positions in Battle Creek, Michigan are:
1
and by 2029 that number is projected to:
stay the same.

We predict that due to job growth or retirements there will be approximately:
0 every year.

The typical education needed to enter this job is:
a bachelor’s degree.

The typical training needed after hire is:
no additional training other than onboarding.

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Other Job Titles

Account Director, Account Executive, Account Manager, Account Specialist, Advertising Account Executive (Ad Account Executive), Advertising Account Manager (Ad Account Manager), Advertising Agency Manager (Ad Agency Manager), Advertising Campaign Manager (Ad Campaign Manager), Advertising Coordinator (Ad Coordinator), Advertising Director (Ad Director)

Technology/Skills

Google Analytics, Hypertext markup language HTML, Microsoft Excel, Microsoft Office software, Microsoft PowerPoint

Tools Used

Computer data input scanners, Desktop computers, Handheld computers, Laptop computers, Laser facsimile machines, Multi-line telephone systems, Notebook computers, Personal computers, Personal digital assistants PDA, Photocopying equipment

Tasks

  • Prepare budgets and submit estimates for program costs as part of campaign plan development.
  • Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
  • Inspect layouts and advertising copy, and edit scripts, audio, video, and other promotional material for adherence to specifications.
  • Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.
  • Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets, such as dealers, distributors, or consumers.

Personality

Initiative, Dependability, Cooperation, Attention to Detail, Adaptability/Flexibility, Stress Tolerance, Persistence, Self-Control, Integrity, Achievement/Effort

Certifications, Licenses, or Training

Certifications (CareerOneStop)   Certifications (MyNextMove)   Licenses   Training

More Details About this Occupation

More Details at O*NET Online


Helpful Resources

CareerOneStop

CareerOneStop is sponsored by the U.S. Department of Labor, Employment, and Training Administration. It’s a one-stop shop for career exploration, training, and jobs. There is also a Skills Matcher available.

CareerOneStop

PathFinder

An online career planning tool to help Michigan residents get high-quality, in-demand degrees, and credentials.

PathFinder

MyFuture

Helps young adults plan their next steps in life by bringing together the most recently available information about colleges, careers, and military service opportunities.

MyFuture

Creative Ladder

Creative Ladder is a 501(c)(3) nonprofit that works to make creative careers more accessible and inclusive.

Creative Ladder