Marketing Managers in Battle Creek, Michigan
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
Career Projections for Battle Creek, Michigan
Marketing Managers on average make:
$158,080 ($76.00/hour).
The number of positions in Battle Creek, Michigan are:
50
and by 2028 that number is projected to:
decrease to 49.
We predict that due to job growth or retirements there will be approximately:
4 every year.
The typical education needed to enter this job is:
a bachelor’s degree.
The typical training needed after hire is:
no additional training other than onboarding.
Search for This Job in Battle Creek, Michigan
Pure Michigan Talent Connect LinkedIn National Labor Exchange Indeed Glassdoor
I Need Help
Get help with my resume, application, and skills to get into this career.
Other Job Titles
Account Supervisor, Brand Manager, Business Developer, Business Development Director, Business Development Manager, Category Manager, Channel Manager, Commercial Director, Commercial Lines Manager, Digital Marketing Manager
Technology/Skills
Microsoft Excel, Microsoft Office software, Microsoft PowerPoint, Salesforce software
Tools Used
Desktop computers, Laser facsimile machines, Notebook computers, Personal computers, Personal digital assistants PDA, Photocopiers, Scanners, Tablet computers
Tasks
- Develop pricing strategies, balancing firm objectives and customer satisfaction.
- Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
- Negotiate contracts with vendors or distributors to manage product distribution, establishing distribution networks or developing distribution strategies.
Personality
Initiative, Leadership, Dependability, Attention to Detail, Achievement/Effort, Adaptability/Flexibility, Persistence, Integrity, Innovation, Cooperation
Certifications, Licenses, or Training
Certifications (CareerOneStop) Certifications (MyNextMove) Licenses Training
More Details About this Occupation
Helpful Resources
CareerOneStop
CareerOneStop is sponsored by the U.S. Department of Labor, Employment, and Training Administration. It’s a one-stop shop for career exploration, training, and jobs. There is also a Skills Matcher available.
PathFinder
An online career planning tool to help Michigan residents get high-quality, in-demand degrees, and credentials.
MyFuture
Helps young adults plan their next steps in life by bringing together the most recently available information about colleges, careers, and military service opportunities.
Creative Ladder
Creative Ladder is a 501(c)(3) nonprofit that works to make creative careers more accessible and inclusive.